By the way I agree understanding lifetime value is ok.

This article said the most critical factor in exponential growth was nothing close to lifetime value, product, systems or lack of them, employee talent or anything else.

They cited companies like Instagram, ect remember how they grew?

They said the number one factor was….drumroll…..timing!!

I think they nailed it! You?

If Instagram started 20 years ago would it have worked? How about 20 years from now?

Then there are evergreen niches where particular individuals come and go after spending gobs of money they raised only to spend it as fast as they can. They raise more with only one intent, spend it before it’s too late.

Yeah this niche, none of the conventional rules really apply.

Between now and the end of 2016 these folks will raise and spend 5 billion dollars. More if they can raise it.

They will spend every dime, just depends on who they give it to.

I am working on them spending a boatload of it with me and then branded be the go to guy all the others go to first.

So if I am able to combine the right team at this, the right to time…..BAM….exponential growth.

I figure if I got a choice I would rather grow at an exponential pace instead of a snails.

How bout you Derek?

SP