“Question: Are you trying to be something you’re not?”

I see it in the marketing space all the time, fitness gurus too.

The internet guy trying to make a name for himself by trying to compare his accomplishments with that of someone that’s been in the space for years with tons of connections and street cred.

The guy on the magazine ripped to shreds that’s commended on his diet and exercise that you know is ‘Juicing’.

There comes a point where you've got to stop comparing yourself.

Be happy where you , however have a healthy thirst for more.

In the sports world, I love college football and the 49’ers. I’ve been a Kaepernick fan from the day he took over the starting role from Alex Smith.

And if you’ve watched him for any amount of time, you’ll see he’s now playing timid, playing not to lose and ‘the noise’ has gotten in his head.

And he just trying not to make a mistake.

It's as if he's focused on that instead of the positive which is being fluid, lighting up a defense like he's done multiple times in his career.

Bottom line, he’s trying to be something he’s not.

For one, his biggest asset is his ability to run – always has been.

What’s interesting is after they had success with his legs and was so close to Super Bowl win and a foot away from returning to the Super Bowl the following year, they’ve tried to turn him into a pocket passer.

So, instead of emphasizing his greatest strengths, the 49ers have done nothing but try to make him change with the offense play calling, and most importantly lack of support with the offensive line.

I hate to see it and it's very mind boggling especially for a fan.

And now, everyone is jumping on the band wagon about how inefficient he is and making comparisons.

The reason is because he’s trying to be something he’s not.

And comparisons can “f” with your true ability

How does this relate to your business?

Stop trying to be a guru.

Instead be real.

Show your true self. Show your faults.

The most activity I’ve ever had on any email or blog post was the one where I admitted I’d been in 100K in debt and how I overcame it.

Are you aware that people would love to know about your small successes?

Do you realize how many people would love to know how you got 1 video at the top?

Or 1 client?

Or made $500 from affiliate marketing?

I’m working with someone privately and they’ve went from not knowing what a PBN was and knowing very little about SEO to making $500 their first month as an affiliate marketer.

While $500 is not a lot of money, it’s a start.

If I’d done $500 my first month, I’d been on cloud 9.

It took years before I ever made a dime.

Moral of the story is –  just be you.

Be real.

Stop comparing.

Celebrate the victories no matter how large or small they may be.

Stop playing to not lose.

And start playing to win.

Set a goal and go all out regardless.

I’m a fan and I’m pulling for each and everyone of you that maybe reading this.

And Kaepernick – I'm a fan and I'm pulling for you 🙂

Keep your head up. Realize your comeback is going to make a helluva story.

Derek Pierce
Derek Pierce

Derek Pierce is an online marketer specializing in Search Engine Optimization. He used his SEO to escape over $100,000 in credit card debt building a 6 figure business from a spare bedroom.